E. Never

9) Do you recognise the brand logos given below? (Please identify the name of each brand)

1) …………….. 2)……………. 3) …………………….. 4)……………………..

5) ………………… 6) ........................... 7) ...................................

10) What company do you think could possibly produce the headphones shown below or associations with what brand or company do you have when you look at them?

Brand or a company/producer:………………………………………………………………

11) If you were to purchase new headphones which brand would you consider purchasing? (Choose up to 3 brands and rank them as: 1-favourite, 2-likely to buy, 3-maybe)

A. Bose-

B. Senheiser-

C. Sony-

D. Panasonic-

E. Apple-

F. Philips-

g. Bang & Olufsen-

H. Pioneer-

I. Thomson-

J. Shure-

K. Creative-

L. AKG-

m. Other (please E. Never specify)……………………………………………………………

12) Do you use headphones when you fly?

A. Yes

B. No

13) What factors would be the most important for you, if you were to purchase headphones? (Rank it as following: 1-Very important, 2- important, 3- consideration, 4-not very important, 5- not considered)


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Документ E. Never